CONSUMER PSYCHOLOGY x DIGITAL MARKETING =
About Me
My name is Nick Hampton. I leverage consumer psychology principles and creative marketing strategies to drive brand growth and expand business opportunities.
I offer ten years of professional experience in digital marketing, business development, website design and development, SEO, branding, copywriting, event planning, competitive analysis, and social media. I also offer over ten years of experience in photography and videography.
My approach to marketing is rooted in a combined comprehension of business development strategy and consumer psychology. I entered the world of marketing by majoring in psychology at The Ohio State University, which was a strategic decision to begin with the end in mind. With this approach, I strengthened my knowledge of human emotion and its effect on buyer behavior. Understanding what a consumer or audience member is feeling, and why, unlocks further potential to grow client relationships and attain new business.
Currently, I am the Digital Marketing Manager at Villa Real Estate, the leading luxury residential real estate brokerage in Orange County. Headquartered in Newport Beach, Villa was established in 2013 to provide the most strategic, innovative, and tech-driven representation in an ever-evolving market. In my role at Villa, I develop websites for specific luxury listings and real estate agents in order to increase exposure and develop new business, while also co-managing the firm's main website, social media, internal digital tools & platforms, and internal marketing initiatives.
Previously, I served as the Senior Marketing Coordinator for the law firm Mitchell Silberberg & Knupp LLP (“MSK”) in Los Angeles, where I planned large-scale events, produced multimedia, and integrated digital marketing efforts with firm growth strategy while advancing business development practices across offices nationwide. Prior to MSK, I was the sole marketing team member at Michelman & Robsinson LLP (M&R) in Orange County, while also serving as their first-ever marketing videographer.
Throughout the years, I have been fortunate enough to gain experience and familiarity with the real estate industry, legal industry, higher education, artists, technology, entertainment, and many other interesting areas of work. I am available to work with individuals or businesses with any set of digital marketing needs on a freelance basis.
ROOTS:
Bay Area, California
LOCATION:
Orange County, California
EDUCATION:
The Ohio State University
YEARS ACTIVE:
2013-Present
Professional Experience
Digital Marketing Manager | Nov 2020 - Present
Mitchell Silberberg & Knupp LLP
Senior Marketing Coordinator | Jan 2019 - Nov 2020
Marketing Coordinator | Jul 2015 - Jan 2019
Michelman & Robinson LLP
Marketing Assistant | Jan 2014 - Jul 2015
Freelance Experience
Website Design & Development
Oct 2013 - Present
Copywriting
Oct 2013 - Present
Photography & Videography
2010 - Present
Software & Platform Proficiencies
Adobe Dreamweaver
Adobe Photoshop
Adobe Premiere Pro
Animoto
BlueJeans
Cloudflare
ContactNet
Cvent
Emma
Eventbrite
Final Cut Pro
Firmseek
GoDaddy
iManage
iMovie
Introhive
LexisNexis
Mad Mimi
Mailchimp
Manzama
Microsoft Office (Outlook, Word, Excel, PowerPoint)
Motion
RealSavvy
Ribbet
Sierra Interactive
Squarespace
Visual Studio Code
Wix
WordPress
Wufoo
Zoom
Special Skills
BUSINESS DEVELOPMENT
BRANDING
DIGITAL PHOTOGRAPHY
PHOTOSHOP / PHOTO EDITING
PROOFREADING
SEARCH ENGINE OPTIMIZATION (SEO)
SOCIAL MEDIA
VIDEO PRODUCTION & EDITING
WEBSITE DESIGN & DEVELOPMENT
WRITING / COPYWRITING